参考资料
 
 
 

1.John B.cullen, "Multinational Management: A strategic Approach" , 1st edition, (机械工业出版社,2000);

2.Paul W.Beamish, Allen Morrison, et al , "International Management: Text and cases" , 1st edition, (机械工业出版社,1999);

3.Michael R.Czinkota/Llkka A.Ronkainen/Michael H.Moffett, "International Business" ,4th 1st edition, (机械工业出版社,1998);

4.Charles W.L.Hill, "Global Business Today" , 1st Edition (IRWIN, 1998);

5.Stefan H.Robock & Kenneth Simmonds, "International Business and Multinational Enterprises" ,4th Edition, (IRWIN, 1989);